Glossary

What Is An AI Workflow?

An AI workflow is a repeatable process where AI helps interpret inputs, prepare outputs, route approvals, and update systems. In GTM teams, this often means research, scoring, drafting, enrichment, routing, and reporting.

Why it matters

The buyer problem this solves.

AI workflows are strongest when the inputs, business rules, review points, and final output are clearly defined.

GTM examples

How this shows up in revenue workflows.

Demand

Signal routing

Turn website, campaign, event, and intent signals into the right follow-up.

Sales

Account action

Research accounts, explain why now, and recommend the next step.

RevOps

System updates

Improve routing, CRM quality, reporting, and handoffs.

GammaFlow view

Start with the workflow, then choose the agent design.

The durable advantage comes from defining the workflow, system context, review controls, and success metric before building the agent.

Related pages

Keep exploring the GammaFlow GTM AI agent system.